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Two giants dominate the market for app development and mobile app distribution: Google Play and Apple’s App Store. As of 2023, the Apple App Store hosts about 1.54 million apps, while Google Play offers around 1.68 million.
For developers, these platforms might seem like the obvious choice for launching their apps.
But is that always the case?
Let’s see. Google Play is the main app store for Android devices with the same apps often appearing in the top charts, making it difficult to find new options.
However, there are other application stores available.
Alternative Android app stores offer many apps and make it easy to install APKs.
These alternative platforms have many active users each month, giving developers a chance to reach more people. They also provide better revenue models and access to regions where mainstream stores don’t operate.
For iOS users, the options are limited, especially with Apple’s strict policies.
However, for Android, the landscape is far more diverse.
So, how many third-party app stores are there?
In this article, we’ll discuss the Amazon App Store and other Android app stores. We’ll include an Android app stores list and also mention alternative app stores for iOS. And we’ll explain how to use these different app stores.
Key Takeaways
- Alternative app stores often target niche markets, providing opportunities for developers to reach untapped audiences.
- Some stores offer better revenue-sharing models or lower fees compared to mainstream platforms. If you’re planning your budget strategically, make sure to review the app development costs in 2025 to stay ahead of the curve.
- In countries like China, where Google Play is unavailable, alternative stores like Huawei App Store and Tencent Myapp dominate.
- Third-party app stores are ideal for testing MVPs (Minimum Viable Products) before scaling to larger platforms. If you’re unsure whether you need an MVP or a POC first, read our post on what is a Proof of Concept (PoC)?
- While alternative stores offer benefits, they may lack the security and transparency of Google Play or the App Store.
Android Alternative App Stores
Android’s open-source nature and flexible ecosystem have given rise to a vast array of alternative app stores beyond Google Play.
From full-fledged marketplaces with curated selections to simple APK distribution platforms, developers and users have numerous options to explore.
We’ve gathered some of the most notable unofficial Android app stores that stand out for their features, reach, and developer-friendly policies.
Let’s look at these different app stores and the way they work.
Amazon App Store
The Amazon Appstore is an alternative app marketplace for Android and Fire devices, launched in March 2011.
Amazon has not publicly revealed the exact number of apps available on the Amazon app store. However, according to Statista’s report, the Amazon Appstore had 534,026 mobile apps as of the third quarter of 2024,.
This store offers both Android apps and apps designed for Kindle Fire tablets.
- Exclusive to Amazon’s ecosystem, supporting Fire tablets and Fire TV.
- Amazon Coins for discounts on app purchases.
- It’s among numerous free app stores, and there are no upfront fees for developers to publish apps, but Amazon takes a revenue share.
Unlike Google Play, it requires manual installation on most Android devices but provides unique deals and promotions.
Galaxy Store
Galaxy Store is Samsung’s official app marketplace, designed primarily for Samsung devices, including Galaxy smartphones, tablets, and wearables. It offers apps, themes, wallpapers, and exclusive content tailored to Samsung users.
Initially introduced as Samsung Apps in 2009, it was rebranded to Galaxy Store in 2018.
The store features thousands of apps, though Samsung does not publicly disclose the exact number.
- Offers apps and services optimized for Samsung devices, including Galaxy Watch apps, S Pen-compatible apps, and One UI themes.
- Provides firmware updates, gaming benefits, and Galaxy-specific promotions.
- Acts as a backup app store for Samsung users, especially in markets where Google services are restricted.
No upfront fee for publishing apps, but developers must comply with Samsung’s review process.
The store includes both free and paid applications, as well as in-app purchases and subscriptions.
Huawei App Store
The Huawei AppGallery is Huawei’s official app distribution platform, launched in 2011 as a Google Play Store alternative. In the last part of 2023, Huawei AppGallery announced that it had about 580 million active users each month around the world.
Its main goal is to provide apps for Huawei and Honor devices, especially after Google’s services were restricted on Huawei phones.
- Number of apps: Over 220,000 globally (as of recent data)
- Distinctive Features:
- Focus on privacy and security with a four-layer security system
- Huawei Mobile Services (HMS) replaces Google services
- Quick Apps: Apps that don’t require installation, saving storage
- Free to publish apps, but developers must register and integrate with HMS
- Both free and paid apps are available, along with in-app purchases
Huawei AppGallery is growing as a Google Play alternative, especially in China and for Huawei devices users worldwide.
F-Droid
F-Droid is an installable catalog of FOSS (Free and Open Source Software) applications for the Android platform. The client makes it easy to browse, install, and monitor device updates.
Established in 2010 it now has around 4,400 apps available without ads or tracking.
- All apps are open-source and privacy-friendly.
- No proprietary or closed-source software.
- No ads or tracking in apps.
In this app store, developers do not pay to list their apps.
All apps are free, though some offer donation options.
It’s a great alternative for privacy-conscious users who want to avoid Google Play.
Tencent MyApp
Tencent MyApp (应用宝, Ying Yong Bao) is a Chinese Android app store developed by Tencent. It serves as one of the largest alternative app marketplaces in China, where Google Play is restricted.
Opened in 2010 as Tencent’s official app distribution platform, as of January 27, 2025, it had nearly 88,000 mobile applications available for download from more than 48,000 app developers on the Tencent Appstore.
- Deep integration with Tencent services (WeChat, QQ, etc.).
- Strong app recommendation algorithms based on user behavior.
- Strict security checks to prevent malware and fake apps.
There’s no direct fee for listing apps, but Tencent takes a commission from in-app purchases.
The platform offers both free and paid apps, as well as in-app purchases.
Since Google Play is not available in China, Tencent MyApp is a dominant Android app store in the region, competing with other local stores like Huawei AppGallery and Xiaomi GetApps.
Qoo App
QooApp is an alternative app store primarily for Android users that specializes in Asian mobile games, manga, and related content. It’s a platform for Japanese, Chinese, and Korean games that may not be available on Google Play.
QooApp was founded in 2014 and now offers thousands of mobile games focusing on anime, RPGs, and otaku culture. Today, It provides multilingual services, including Chinese, English, Spanish, Korean, and Japanese, to over 6 million users across 200 countries monthly and growing.
Unlike Google Play, QooApp provides easy access to region-locked Asian games without requiring a VPN. It also includes a community feature where users can discuss games and news.
Developers can list their apps for free on QooApp.
The platform offers both free and paid games, including in-app purchases.
9Apps
9Apps is a third-party Android app store that provides a wide range of apps, games, wallpapers, and ringtones. It was launched in 2013 by Alibaba Group and primarily targets users in India and other emerging markets.
With a massive selection of over 18 million apps, games, wallpapers, and ringtones, it’s a hit with 250 million users thanks to its fast downloads and easy-to-use interface.
- Focuses on lightweight apps and games, making it suitable for low-end devices.
- Provides fast downloads and curated recommendations.
- Some apps are modified versions of originals (not always official).
It is free for developers to publish apps.
Apps are mostly free, but some apps may have in-app purchases.
⚠ Note: Since 2020, 9Apps has been banned in India due to security concerns, and its availability varies by region.
GetJar
GetJar is an independent app store offering free Android and Java-based mobile device applications. Founded in 2004, it is one of the earliest third-party app distribution platforms.
Now, it offers a free, open marketplace where developers can distribute their apps, and users can download them without restrictions.
At its peak, it hosted hundreds of thousands of apps across various categories.
- Focuses on free apps, though some may include in-app purchases.
- Users can earn virtual currency (GetJar Gold) to unlock premium features in supported apps.
- Available to both individual developers and large companies.
- Free to publish apps, no fees for listing applications.
GetJar was once a popular alternative to Google Play but has declined in relevance with the rise of official app stores.
Aptoide
Aptoide is an independent Android app store that allows users to download and distribute apps outside of Google Play. It was launched in 2009 and operates as a decentralized marketplace where developers can create and manage their own app stores.
There are over 1 million apps available with over 430 million active users.
- No geo-restrictions.
- Supports older Android versions.
- Allows rollback to previous app versions.
- Offers a blockchain-based app approval system for security.
- Free to publish apps with no upfront fees for developers.
- Offers both free and paid apps, with developers choosing their monetization model.
Unlike Google Play, Aptoide is not centrally controlled, making it a popular alternative for users looking for apps unavailable in mainstream stores.
Uptodown
Uptodown is an independent platform for downloading Android APK files.
Uptodown was founded in 2002 in Spain. Today, the platform hosts around 4 million APK files.
Over 130 million users choose Uptodown to download apps monthly. This app marketplace is available in 17 languages and accessible from any web browser and through its native Android app.
- No need for an account or Google services.
- Apps are available in multiple versions, including older releases.
- Free global access without geo-restrictions.
- Developers can upload apps for free, no payment is required for distribution.
- Provides free apps, but some may include in-app purchases.
Its open approach makes it a popular alternative to Google Play, especially for users seeking flexibility in app access.
APKPure
APKPure, a third-party platform for Android APK files, was founded in 2014.
Over 1 million apps are available there.
It provides an alternative app store, allowing users to download Android apps, including region-locked and unavailable ones from Google Play.
- Offers older versions of apps.
- No regional restrictions on downloads.
- No need for a Google account.
- Free to publish apps, no payment required.
- Does not support paid apps or in-app purchases.
Opinions vary about Apkpure’s safety. The platform is legitimate and has many users, but it lacks the strong security measures of the Google Play Store, which increases the chance of finding harmful software.
SlideME
SlideME is an alternative app marketplace for Android devices, launched in 2008 and is headquartered in Seattle, Washington. It’s an independent platform for Android apps, especially for developers and users who may not have access to Google Play.
- Offers both free and paid apps.
- Features a curated selection of apps, ensuring quality and security.
- SlideME has thousands of apps, though significantly fewer than Google Play.
A key distinction is its focus on global accessibility, catering to users in regions where Google Play may be restricted.
No upfront fees are required to publish an app, but SlideME takes a commission on sales.
Overall, SlideME is a niche platform offering an alternative distribution channel for Android developers.
HappyMod
HappyMod is an alternative app store for Android, primarily focused on providing modded APKs of popular apps and games. Its main goal is to offer users modified versions with unlocked features, unlimited in-game resources, or ad-free experiences.
Although the exact launch date is unclear, HappyMod has existed since 2017 or earlier. According to official data, more than 1 million mods APKs have been uploaded by 200,000+ users.
- Offers modded versions of apps and games that are not available in official stores.
- Users can request mods or upload their own modified APKs.
- Community-driven, with users testing and rating mods for reliability.
Developers and “modders” can upload their apps without paying.
All apps are free, even those that would normally require payment elsewhere.
⚠ Note: Since HappyMod distributes modded APKs, it operates in a legal gray area and may pose security risks. Apps downloaded from unofficial sources can contain malware or violate app developers’ terms of service.
iOS Alternative App Stores
The Digital Markets Act (DMA) of 2024 changed how mobile apps are distributed.
This law required big tech companies like Apple and Google to allow third-party app stores and different payment systems on their platforms. By promoting competition, the DMA gave developers and users more choices and created a better environment for digital apps.
The Impacts of the DMA on iOS App Distribution:
- Apple is now required to allow third-party app stores on iOS devices within the EU. This means users can download and install apps from sources other than the official Apple App Store.
- The DMA permits sideloading, enabling users to install apps directly from developers’ websites or other platforms without going through the App Store.
- Alternative app stores and payment systems can offer developers lower fees than Apple’s traditional 15-30% commission, fostering competition and potentially lowering consumer costs.
- The DMA reduces the dominance of gatekeepers like Apple, giving smaller developers and app stores a better chance to compete.
AltStore
It is one of the early app store alternative platforms for iOS devices designed for EU regions that was approved by Apple.
AltStore was released in 2019 by developer Riley Testut. Although the platform has a very limited number of official apps (under 10), users can sideload any compatible IPA file (iOS app package).
AltStore focuses on security. Its store page provides a complete list of an app’s permissions. It will also automatically alert you if those permissions change so you can sideload apps with confidence.
- Unlike other alternative stores, AltStore works without jailbreaking.
- Uses a personal Apple Developer certificate to install and refresh apps.
- Requires a device running AltServer, which refreshes apps periodically to keep them working.
Developers do not need to pay Apple’s $99 developer fee to distribute apps through AltStore.
- Some apps are free.
- Others are exclusive to Patreon supporters, meaning users must pay a subscription to access certain features or apps.
Plan for Success Visualize your product, define architecture, avoid early mistakes, and ensure clear requirements, while getting accurate budget and timeline estimates for better resource planning
Unlisted, yet worth mentioning
And here are some additional examples to look at.
Epic Games Store
Although Epic Games, another iOS alternative app store, has been vocal about its plans to launch an iOS app store in the EU by January 2025, none of the 100 highest grossing mobile game developers are willing to distribute their games on the Epic Games Store because of the Core Technology Fee and Apple and Google’s onerous restrictions and scare screens.
Aptoide iOS
In June 2024, Aptoide launched its alternative app store for iOS users in the European Union, taking advantage of the EU’s Digital Markets Act.
Currently, Aptoide for iOS is available exclusively to users within the European Union. The initial rollout provides a selection of high-quality games, with plans to expand the library over time.
To install Aptoide on an iPhone, users need to obtain an access code, which can be acquired from a friend or by joining a waitlist. Additionally, users must enable the installation of third-party stores in their iPhone settings.
Setapp iOS
Setapp has expanded its services to include iOS applications. Initially launched in 2017 as a subscription-based platform for macOS apps, Setapp introduced iOS support in August 2020.
The open beta for Setapp Mobile began in September 2024, featuring 50 productivity and lifestyle apps at launch.
To access Setapp Mobile, users need to be in the EU, have an Apple ID based in the region, and run iOS 17.4 or later. The subscription is priced at $9.99 / €9.49 per month, with a seven-day free trial available.
Why Use an Alternative App Store?
Alternative app stores can offer advantages that you might not know about, especially in different parts of the world and for specific markets.
These platforms can help you connect with new audiences and lower the fees that reduce your earnings. However, they have their own specifics.
Let’s look at why exploring options beyond Google Play and the App Store might be a smart choice and what risks you need to keep in mind.
Wider Reach
App store alternatives often serve the needs of niche audiences or regions where Google Play and the App Store have limited presence. For example, Huawei App Store dominates in China, while Qoo App is popular among anime fans.
Better Revenue Models
Some stores offer more favorable revenue-sharing models or lower fees compared to mainstream platforms.
Faster Access to Users
Stores like Galaxy Store and Huawei App Store are pre-installed on specific devices, giving developers instant access to millions of users.
Regional Accessibility
In countries like China, where Google Play is blocked, alternative stores like Tencent MyApp and Huawei App Store are essential for reaching users.
Cost Savings
Many alternative stores offer discounted premium apps or free versions of paid apps.
Lower Competition
With fewer apps than Google Play, alternative stores provide better visibility and ranking opportunities for new developers.
Lower Competition
Third-party app stores are ideal for testing early-stage products before scaling to larger platforms. Combined with AI test automation tools for unit tests, they provide a competitive edge on a global market scale.
Risks to Consider
- Security: Policies vary, and some stores may host pirated or unsafe apps.
- Transparency: Not all stores have clear terms and conditions.
- Fragmentation: Managing apps across multiple stores can be challenging.
Minimum Viable Product (MVP) Development with JetRuby
At JetRuby, we specialize in building MVPs that help businesses validate their ideas quickly and cost-effectively.
When creating an Android app, it’s important to look beyond the Google Play Store and leverage app store alternatives that can increase visibility. We have experience with different marketplaces and can suggest options that fit your app’s purpose, especially if you’re building a SaaS.
For example, F-Droid is great for tech-savvy users who prefer open-source apps. Itch.io is perfect for indie game developers, providing exposure to a dedicated gamer community.
Why Choose JetRuby?
- Expertise: We’ve developed and launched mobile apps from scratch for diverse industries, from healthcare to e-commerce.
- Custom Solutions: Tailored development to meet your specific needs, whether you’re building a mobile solution, web app, or website.
- End-to-End Support: From ideation to publishing, we handle every step of the process, ensuring code quality with the help of tools like AI-driven code review. Discover how AI code review enhances Ruby on Rails projects.
Since each app owner has specific goals, we suggest checking out the app stores listed in the article to find the best option for maximizing your app’s potential in a competitive market. If you need to shift your business model, explore how to pivot your startup effectively.
If you’re considering launching your app on alternative stores or need help with MVP development, schedule a call with us today.