Product & Design

IT-management
Overcoming IT product & business management challenges
Nowadays, more companies outside the IT sector are considering digital transformation and creating proprietary IT solutions. Yet they run into unexpected challenges, recognizing the necessity for specialized skills, processes, resources, and expertise that they often lack in-house. This hampers the effective development of IT products. Despite success in their core niche, there is a gap in their understanding of how this new IT department operates. When IT product management and delivery issues start snowballing within a business previously not focused on IT, there is always a silver lining moment when…
Boost Value of Your Business via UX Audit
UX audit of the digital product is an incredible way to boost the value of your business. This article will tell you why.  So, how can you determine the quality of a design? It should be seamless for the user, almost invisible. A great UX designer ensures that every piece of information is placed where it needs to be and effortlessly discoverable, aiming to create a smooth interaction with your product. So, if you’re perplexed as to why your product/website/app isn’t performing up to par, the answer likely lies within…
Turn Your Design System into a Massive Hit!
When you have a large-scale business, your team can face numerous challenges while creating user experiences. One solution to these challenges is the implementation of a design system. This system speeds up the work of designers and developers, fosters a common language and understanding between teams, ensures visual consistency for all the products, reduces costs, enables scalability, and simplifies the development cycle. What is a design system?  It’s a comprehensive set of standards designed to manage design at scale using reusable components and patterns. Sometimes, design systems might be mistaken…
Website Optimization for Mobile Devices and Browsers
Summary: The task of website optimization for mobile devices has drawn countless reviews and given life to innumerable guides. Still, all these articles are far from exhaustive, as digital product adaptation for various mobile devices and browsers always poses new challenges. Our publication overviews best practices for mobile-first adaptation fortified by our experience as a software development agency.  It also provides a unique checklist for cross-browser testing of design and layout. Building a responsive design through best-recommended practices creates a high-quality, impactful website where your audience feels at home. Let’s…
agile
Agile. The Ultimate Approach to Web Development?
Agile is not just one specific method, but a generic name for various frameworks and methodologies that conform to the Agile Manifesto document. It was crafted by a group of skilled developers back in 2001 based on their own experience in optimizing the development process. Ultimately, Agile allows for maximum flexibility and responsiveness to the changes that are inevitable in the unpredictable world of software development. For agile software development, we in JetRuby use specially selected tools, methods, and frameworks that help maximize productivity. We’ve developed these solutions through experience…
design
Designing Complex Web Applications: Secrets of Effective User Interaction
We at Jetruby love design; it’s one of our core areas of expertise. There are hundreds of applications that appear inconvenient and cause problems, especially in the B2B segment. Our clients are happy with our design choices, so in this article, we’ll share with you what we take into account in design and what experience we have gained over time. Buckle up; here are the secrets of effective user interaction. Easy Navigation We can’t help but mention the importance of easy and intuitive navigation. Did you know that 70% of…
Right to Left design fundamentals
Creating an Impressive Right-to-Left Design
How we develop interfaces for Middle Eastern users Right to left design captures the focus of many creative agencies worldwide. The dynamic business landscape of the Middle East encourages us to closely monitor the preferences and habits of users in the region. First, that means making specific changes to the app design as writing and reading are done from right to left. Our agency follows the best UI/UX design practices that are good to remember during development.   The difference between LTR (left to right) and RTL (right to left) languages…
Accessibility in Design
According to the WHO, there are 1.3 billion people with disabilities worldwide. Knowing that, we can assume that every 8th person on the planet suffers from a condition that affects their life in a way. When developing applications and websites, accessibility in design should be kept in mind.  There are different types of disabilities. The most common ones are: People with visual impairments This category includes blind people, people with limited vision, color blindness, astigmatism, and other visual pathologies. According to the World Health Organization, 285 million people worldwide are…
farm scouting app
How Farm Boosted Its Profitability with the Scouting App We Developed
Our blog often reviews innovative farming architecture and tools in the context of their business practicality. Today, we’ll tell you how we created the farm scouting app, which helps increase crop yield by gauging extra farming land. The project app description: a mobile farm scouting app used for field and crop examination App users: field scouts working as employees of the agricultural company The app’s goal: visualize field examination results and assist field scouts with their daily tasks What field scouting does Field scouting is the detailed examination of crop…
Two people working on a computer
“Business People Need to Understand Technology More Than Technologists Need to Understand Business…”
This is great advice from Joe McKendrick writing for Forbes. He tracks “how technology innovations move markets and careers.” He sees the need for a “hybrid business leader, who has advanced technology understanding, as well as strong business-building skills. They may come from technical ranks, but also may come from the business side, with a need to develop more advanced technology skills.” He quotes Thomas Erl, author of numerous business technology books, and CEO of Arcitura Education, which provides technology skills training to thousands of professionals across the globe: “Leaders…
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